Investment Rating - The report assigns a "Buy-A" investment rating to the company, with a target price of 22.11 CNY for the next six months, based on a projected PS ratio of 1.20x for 2025 [4][6]. Core Insights - The company reported a significant decline in revenue and net profit for the first half of 2025, with revenue decreasing by 33.55% year-on-year to 3.949 billion CNY and net profit dropping by 63.75% to 56 million CNY [1]. - The overall demand for liquor is weak, particularly in the white liquor segment, which is undergoing a deep adjustment phase, leading to a substantial impact on the company's performance as a distributor [2]. - The company's gross margin has declined, with a net profit margin of -2.66% in Q2 2025, reflecting a decrease of 4.06 percentage points year-on-year, primarily due to asset impairment losses [3]. Financial Performance Summary - For H1 2025, the revenue breakdown by product shows white liquor at 3.632 billion CNY (down 34.98%), imported wine at 247 million CNY (up 10.96%), and other segments experiencing declines [2]. - The company has projected revenue growth rates of -18.8% for 2025, followed by positive growth of 7.5% and 9.9% in 2026 and 2027, respectively [4]. - The net profit growth rates are expected to rebound significantly in the coming years, with projections of +94.2% for 2025, +54.5% for 2026, and +37.5% for 2027 [4]. Market and Valuation Analysis - The report highlights that the company operates in a challenging macroeconomic environment, which has led to decreased consumer spending and overall liquor demand [2]. - The valuation approach suggests that using a PS relative valuation method is more appropriate due to the low net profit margins typical of liquor distribution companies [4]. - The company's current market capitalization is approximately 7.31 billion CNY, with a share price of 17.55 CNY as of September 15, 2025 [7][6].