S2B2C产业资源整合
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迅销科技: ​智链万象,探索金融・航空・零售多行业生态价值经营
Cai Fu Zai Xian· 2025-05-27 04:51
Core Viewpoint - Shenzhen Xunxiao Technology Co., Ltd. believes that "technology + innovation + integration" is the new development path for enterprises to transcend industrial cycles, focusing on enhancing capabilities in technology research and development, AI integration, business innovation, and resource management [1] Group 1: Industry Focus and Service Model - Xunxiao Technology has been deeply rooted in the financial industry for 21 years, positioning itself as a comprehensive service provider for enterprise user operations, particularly in banking, insurance, and the broader financial sector [1] - The company aims to optimize large enterprise user management service models and strengthen data-driven business capabilities while maintaining and increasing technological investments [1] Group 2: Technological Advancements - The company is developing AI-driven user behavior prediction models, intelligent decision engines, and automated operational tools to achieve dynamic user profiling and precise targeting [4] - Xunxiao Technology is enhancing its data capabilities by establishing a cross-industry data platform that provides real-time analysis and visualization insights [4] Group 3: Ecosystem Development - The company is building an open platform strategy by creating a user operation PaaS platform that attracts brand merchants and supply chain partners, forming an ecosystem that integrates rights resources, technical services, and traffic interconnectivity [6] - Xunxiao Technology is actively expanding its overseas supply chain and customer markets, leveraging domestic digital operation experiences to provide localized user growth services for cross-border enterprises [6] Group 4: Market Insights and User Value Management - The company collaborates with over 20 state-owned and joint-stock commercial banks to provide customized customer acquisition and core business conversion solutions for more than 50 large and medium-sized enterprises across various industries [8] - Xunxiao Technology integrates user marketing strategies across industries, enhancing user lifecycle value through supply chain integration and resource collaboration [11] Group 5: User Insights and Marketing Strategies - The company has identified a trend of high net worth and younger consumers, focusing on users aged 25-50 who seek quality living and asset appreciation, with an average monthly consumption exceeding 5,000 yuan [12] - Xunxiao Technology employs data-driven strategies to create user profiles and implement targeted marketing strategies, enhancing customer satisfaction and loyalty [14] Group 6: Business Model Evolution - The company has transitioned from being an industry user operator to an integrator of industrial resources, proposing the S2B2C model that optimizes supply chain and customer channel relationships [15] - Xunxiao Technology's S2B2C model facilitates a shift from "single-point competition" to "ecological win-win," leveraging technology and data to help enterprises acquire and retain customers at lower costs [15] Group 7: Digital Management and AI Integration - The company has developed a proprietary enterprise-level digital management platform that supports various user operation scenarios, including private domain e-commerce and membership rights platforms [19] - Xunxiao Technology provides a comprehensive digital marketing system that covers the entire customer journey from acquisition to retention, utilizing automated marketing engines and scenario-based marketing tools [21] Group 8: Data Analysis and Security - The platform offers real-time data dashboards to monitor key metrics and employs predictive models to assess customer churn risks and purchasing tendencies [22] - Xunxiao Technology ensures data security through multiple encryption technologies and has achieved level three certification for data protection, supporting rapid integration with third-party service providers [23]