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Omdia: Apple and HONOR Claim Record Market Shares as Europe's Smartphone Shipment Dips 1% in 2025
Businesswire· 2026-02-23 11:48
Core Insights - The European smartphone market experienced a 1% decline in 2025, totaling 134.2 million units, attributed to subdued demand and new eco-design regulations [1] - Samsung maintained its position as the largest smartphone vendor in Europe, with shipments slightly increasing to 46.6 million units [1] - A slow first half of 2025 was noted due to the absence of the Galaxy A0x series, but Samsung rebounded in the second half of the year [1]