Core Insights - Amazon One Medical is launching a pay-per-visit virtual healthcare service for children aged 2 to 11, with message-based visits starting at $29 and video visits at $49 [1][2] - The service does not require insurance or a One Medical membership and addresses various health issues, including skin-related conditions and medication renewals [2][3] - This initiative is part of Amazon's broader strategy to expand its healthcare offerings, following previous acquisitions and services in the sector [7] Service Details - The new virtual healthcare service is designed to provide convenient access for parents with urgent health concerns, complementing traditional pediatric care [3] - The service covers treatments for conditions such as pink eye, lice, eczema, and renewals for EpiPen and asthma medications [2][3] Competitive Landscape - The launch of this service comes as traditional retail health services from competitors like Walgreens, CVS, and Walmart are being scaled back [3] - Amazon has also introduced prescription vending machines at One Medical clinics, which could disrupt existing brick-and-mortar pharmacy businesses [4]

Company Overview - Omada Health is a virtual-first healthcare provider focused on improving lifelong health through clinically-validated behavior change protocols for conditions such as diabetes, hypertension, prediabetes, and musculoskeletal issues [2] - The company has over a decade of experience and data, supported by 29 peer-reviewed publications demonstrating its clinical and economic results [2] - Omada serves more than 2,000 customers, including health plans, health systems, and employers ranging from small businesses to Fortune 500 companies [2] Corporate Culture and Recognition - Omada Health has established a strong work culture, earning the distinction of being an officially certified Great Place to Work [3] - The company is recognized as an industry leader and was the first virtual provider to join the Institute for Healthcare Improvement's Leadership Alliance, emphasizing its commitment to complementing primary care providers [3] Upcoming Events - Members of Omada Health's senior management will participate in the Morgan Stanley 23rd Annual Global Healthcare Conference on September 9, 2025, at 5:35 pm ET, with a webcast available online [1]