Core Insights - e.l.f. Cosmetics has extended its partnership with The Wonder Women of Wrestling Foundation for a second consecutive year, becoming the first beauty sponsor of the WWOWF Varsity Girls Wrestling Tournament scheduled for December 29-30, 2025, in Columbia, Missouri [1][2] Company Commitment - The partnership emphasizes e.l.f.'s dedication to promoting equality for women and girls in sports, particularly in areas that have historically lacked visibility, funding, and access [2][6] Industry Growth - Girls wrestling is identified as the fastest-growing high school sport in America, with participation increasing to over 74,000 athletes in the 2024-2025 school year, marking a 15% rise from the previous year, and nearly 1,000 additional schools adding girls wrestling programs [3][4] Event Significance - The seventh annual tournament in Columbia is one of the largest high school girls wrestling competitions in the U.S., showing significant year-over-year growth in attendance and awareness, indicating a cultural shift in the perception of girls wrestling [4][9] Scholarship Support - As part of the sponsorship, e.l.f. Cosmetics will support eight college-bound senior wrestlers through scholarships awarded via the WWOWF's annual essay competition, aimed at reducing financial barriers to higher education [5][6] Broader Initiatives - e.l.f. Cosmetics' partnership with WWOWF is part of a larger strategy to invest in women's sports, which includes long-term commitments to various sports leagues and initiatives, focusing on expanding access, increasing visibility, and funding scholarships [6][7]

मेरा नाम अलका तोमर है। अर्जुन अवार्ड रेसलर हूं और देश की पहली महिला रेसलर हूं जिसने वर्ल्ड चैंपियनशिप में ब्राउन मेडल दिया था अपने देश को। यह मेडल मुझे 2006 में प्राप्त हुआ। लेकिन कुश्ती मैंने 98 में स्टार्ट कर दी थी। 98 जाएंगे 25 साल या 26 साल पहले। आप सोच सकते हो कि 26 साल पहले क्या मेंटालिटी रही होगी गांव से निकलना। क्योंकि शहर में और गांव में आज भी बहुत ज्यादा अंतर है। लेकिन मुझे एक बेनिफिट बहुत अच्छा मिला क्योंकि मेरे परिवार में सभी रेसलर थे। मेरे पापा रेसलर रहे। मेरे पापा का मन था कि मेरे घर में एक बह ...

During September’s U.S. Open tennis tournament, ESPN cut away from a marquee match between two-time champion Naomi Osaka and the 2023 title-holder Coco Gauff to air an ad for other sports coverage on the channel. The athletes in the spot? Caitlin Clark and several of her WNBA peers.The moment served as a powerful reminder that women’s influence in American sports has gotten too big to ignore. #ForbesWomenInSports https://t.co/rpi6luhW5O ...

During September’s U.S. Open tennis tournament, ESPN cut away from a marquee match between two-time champion Naomi Osaka and the 2023 title-holder Coco Gauff to air an ad for other sports coverage on the channel. The athletes in the spot? Caitlin Clark and several of her WNBA peers.The moment served as a powerful reminder that women’s influence in American sports has gotten too big to ignore. #ForbesWomenInSports https://t.co/rpi6luhW5O ...

During September’s U.S. Open tennis tournament, ESPN cut away from a marquee match between two-time champion Naomi Osaka and the 2023 title-holder Coco Gauff to air an ad for other sports coverage on the channel. The athletes in the spot? Caitlin Clark and several of her WNBA peers.The moment served as a powerful reminder that women’s influence in American sports has gotten too big to ignore. #ForbesWomenInSports https://t.co/rpi6luhW5O ...

Think you know who America's most powerful women in sports are? Discover our first-ever #ForbesWomenInSports list to find out: https://t.co/PnA1i7lMgW ...

Women's Sports Influence - Women's influence in American sports has become too significant to disregard [1] - ESPN showcased Caitlin Clark and other WNBA players in an advertisement during the U S Open, highlighting the growing prominence of women in sports [1]

The Most Powerful Women In Sports 2025: Who Controls The Capital Now #ForbesWomenInSports https://t.co/QPmZVWHJ1g ...