[Música] Seguramente algunos de vosotros conocerá la historia de una persona que vio un jinete galopando a toda velocidad y se dijo, "Este debe de ir a un sitio muy importante. " Y cuando pasó a su lado, le preguntó, "¿Dónde vas. " Y el jinete se giró y le dijo, "No lo sé.Pregúntale al caballo cómo somos, ¿no. Cómo a veces nuestra vida se ve arrastrada por por inercia, por por miedo, por el momento vital en el que estás. El caballo somos nosotros, son nuestros miedos, nuestras expulsiones.Es algo que que no ...

Change and Transformation - The business world is experiencing rapid and simultaneous changes across technology, environment, geopolitics, and even spiritual values, requiring a shift in mindset [4] - Companies must learn to unlearn, embrace intuition, curiosity, and innovation to navigate these changes effectively [5] - Businesses that fail to transform risk obsolescence, as exemplified by Blockbuster's demise [13][14] - Embracing discomfort and fear is crucial for companies to challenge themselves and unlock new possibilities, leading to true transformation [15] Purpose and Strategy - A company's purpose serves as an anchor, ensuring congruence and guiding strategic direction [8] - Companies should ask difficult questions and address internal discomfort to avoid stagnation and discover new paths [10][11] - Decisions made today determine the future of the company, emphasizing the importance of proactive adaptation [12][19] Employment and Innovation - While 80 million jobs were lost globally last year, 140 million new jobs were created, highlighting the dynamic nature of the job market [3] - Companies should emulate Netflix, which capitalized on crisis, innovated its business model, and constantly challenges the status quo [14]