Workflow
Propósito
icon
Search documents
Como construir empresas com propósito | Natália Sampaio | TEDxParnaíba Women
TEDx Talks· 2025-09-15 16:38
Core Business Challenges & Solutions - The consulting industry addresses business difficulties such as disorganization, low revenue/sales, lack of cash flow, and absence of planning/organization/clarity [1] - The industry also tackles demotivated and unproductive employees, aiming to improve overall business performance [1] - The key to success lies in addressing the "invisible asset" within companies, focusing on the mental maps, behaviors, and meanings employees associate with the company [4] - This involves aligning the head and heart, and understanding the choices and identity of the team [4] Importance of Purpose & Culture - Purpose is a high-level strategy that involves acting with intention and clarity, leading to a company with soul [7] - The market desires companies with strong cultures where individuals can connect and feel part of something larger [8] - A strong culture, when conveyed to the market, becomes a brand, attracting customers who want to buy from authentic companies with strong identities [9] Three-Step Method for Business Transformation - Define the "rules of the game" by establishing the company's essence, including non-negotiable values, desired behaviors, vision, and mission [10] - Determine the "playing field" by focusing on the business model and structure, including lines of command and key resources [14] - Implement the "game in action" by fostering a culture that aligns with the company's identity and values, emphasizing that true culture is what happens when no one is watching [15][16] People & Culture Alignment - Companies should hire individuals who align with their culture, as skills can be taught, but changing values is difficult [18] - Focus on retaining the "right people" who are self-motivated and high-performing, and avoid wasting time on the "wrong people" who drain energy and disrupt the culture [19][20] - Culture is built through examples and rituals, reinforcing desired behaviors and celebrating results [22][24]
Rotina de campeões | Mariana Rangel | TEDxGreat Intl School
TEDx Talks· 2025-09-10 15:55
[Música] Quando vemos alguém vencendo ou quando olhamos para alguém no topo, um profissional de destaque, um grande artista, um campeão, muitas vezes pensamos: "Ah, ele teve sorte. Será como a rotina molda um campeão? Como faz as pessoas chegarem no topo?" Sou Mariana Rangel e hoje vou falar sobre como a rotina molda campeões. A verdade ela é bem simples. O que você faz todos os dias te transforma, mas essa transformação precisa ser diária, precisa ser nos pequenas coisas que vão te transformar.Isso me lemb ...
A revolução do fator humano: Universo Growthland | Guillermo Lossio | TEDxGreat Intl School
TEDx Talks· 2025-08-26 16:41
¿Cuántos [Música] de muchas veces nos hemos sentido quizás peque de para algo grancha o muchas veces feos de para algo velo o quién sabe fracos de mudar alguna cosa. Es por eso que gente trabaló específicamente a través de un principio mu simple porque hay gente acredita que todo muda en un día en que gente veste un un una forma diferente de percibir a vida. Todo muda cuando la gente entiende que aquel que nació para ser es mucho más poderoso de aquello que es hoy.Es por eso que creamos un universo glowa. E ...
A coragem de não desistir | Flavia Arrais | TEDxGreat Intl School
TEDx Talks· 2025-08-26 16:40
[Música] Se nós pararmos para pensar nas nossas histórias, será que você poderia responder nessa hora para você? Você que está aí nos assistindo, o que faz você continuar quanto tudo em você quer parar? Todos nós, em algum momento da nossa história, vamos pensar em desistir, em voltar atrás as pressões, os dilemas, os desafios da vida. vão tentar de todas as formas fazer com que a gente não chegue naquele lugar que as pessoas gostam de chamar como mente de propósito. Bem, as vésperas de fazer 40 anos de ida ...
Autoalteridad: ¿Cómo verme con ojos diferentes? | Gabriel Mesa | TEDxBogotáSalon
TEDx Talks· 2025-08-14 14:40
[Música] Yo soy un hombre que después de toda la vida se da cuenta en el último mes que no soy quien yo pensaba que yo era. Y por eso vengo a hablarles de fútbol y de la vida, de dos temas que claramente no domino. Y la historia que les voy a contar hoy se llama Relatos de amor de futbolistas frustrados. Yo soy el papá de tres hijos. que hacen parte de esta historia y yo estoy convencido de que nosotros sí podemos cambiar el mundo. Y hoy con la alteridad estoy convencido de que nosotros tenemos que empezar ...
TEDxUSFQ - Emilia Rivadeneira | Emilia Rivadeneira | TEDxUSFQ
TEDx Talks· 2025-07-24 15:32
[Aplausos] Según un estudio de la Universidad de Scrampton de Pennsylvania y otras cuantas revistas de ejecutivas a nivel del mundo, únicamente el 8% de las personas eh cumple sus objetivos o su propósito. Ocho de 100 personas en el mundo. Y este es el tema del cual yo les quiero hablar el día de hoy. A ver si me funciona. Propósito, me van siguiendo por ahí. Cuando era pequeña, mi mamá, mi papá me cuentan que siempre decía alrededor de los 5 años más o menos, que yo quería estar en un escenario o en escena ...
Vence al mal con el bien | Dr. Cipriano Sánchez García, L.C. | TEDxAnahuacUniversity
TEDx Talks· 2025-06-24 15:25
Él es el Dr. . Cipriano Sánchez García, legionario de Cristo, rector de la Universidad Anahuac México. Él nos dice, "Vence al mal con el bien." Bienvenido, padre Cipriano.Muy buenas tardes a todas, buenas tardes a todos. Esta pregunta nos la tenemos que hacer con mucha frecuencia. ¿Cómo puedo ser diferente en un mundo que todos parecemos ser copias.Y hacemos muchas cosas en nuestra vida que al final pensamos que están siendo originales cuando realmente estamos siendo uno más del montón. ¿Saben qué experienc ...
“Construir con Propósito” | Magdalena Day | TEDxBarrioSanNicolasSalon
TEDx Talks· 2025-06-16 16:11
Real Estate Development & Purpose - The real estate development industry's true value lies in the positive impact it has on people's lives, such as providing a home for families and a sense of belonging for young people [1] - Connecting with one's purpose is the greatest motivation for success in the real estate development industry [6] - The goal is to leave a lasting impact, not just construct buildings, which is what true building entails [7] Company Achievements & Vision - The company has urbanized over 18,000 hectares and is constructing over 70,000 square meters [1] - The company emphasizes the importance of a strong and supportive team in navigating the challenges of a changing environment [1][4] - Facing great challenges is essential for building character and discovering one's own greatness [6] Teamwork & Collaboration - Teamwork involves mutual support and encouragement to overcome challenges [3][4] - Unity within the real estate sector is crucial for achieving numerous successful projects, as it relies on various interconnected elements [5] - The speaker's experience climbing the Great Wall of China highlights the power of teamwork and pushing beyond perceived limitations [1][2][3]
El coraje para transformarse | Rosario Navarro | TEDxUANDES
TEDx Talks· 2025-06-16 15:26
Change and Transformation - The business world is experiencing rapid and simultaneous changes across technology, environment, geopolitics, and even spiritual values, requiring a shift in mindset [4] - Companies must learn to unlearn, embrace intuition, curiosity, and innovation to navigate these changes effectively [5] - Businesses that fail to transform risk obsolescence, as exemplified by Blockbuster's demise [13][14] - Embracing discomfort and fear is crucial for companies to challenge themselves and unlock new possibilities, leading to true transformation [15] Purpose and Strategy - A company's purpose serves as an anchor, ensuring congruence and guiding strategic direction [8] - Companies should ask difficult questions and address internal discomfort to avoid stagnation and discover new paths [10][11] - Decisions made today determine the future of the company, emphasizing the importance of proactive adaptation [12][19] Employment and Innovation - While 80 million jobs were lost globally last year, 140 million new jobs were created, highlighting the dynamic nature of the job market [3] - Companies should emulate Netflix, which capitalized on crisis, innovated its business model, and constantly challenges the status quo [14]