All right, RFK juniors make America healy again agenda has a new celebrity spokesperson. He made his big debut tonight in a Super Bowl ad, and he probably needs no introduction. Watch.country in the world and we have the most obese, fudgy people. Something has to be done about processed food in this country. Joining us now is the only comedian we can find on Super Bowl Sunday.It was not invite. Doing me dirty at the very beginning. No, no, I didn't mean it like that.You called me and you begged me. This is ...

Legendary Foods CEO Ron Penna sold his first protein bar company for $1 billion. His newest flex is selling fitness freaks ‘healthy’ versions of cinnamon rolls, donuts and chips—and now brings in $180 million in revenue. https://t.co/qDlXNEmwbj (Photo: Ethan Pines for Forbes) https://t.co/FTFHdIFjWb ...

Company Performance - Legendary Foods' revenue reaches $180 million [1] Entrepreneurial Success - CEO Ron Penna previously sold a protein bar company for $1 billion [1] Product Strategy - The company sells "healthy" versions of typically unhealthy foods like cinnamon rolls, donuts, and chips [1]

Product & Health Focus - Goodles aims to be a healthier reimagining of mac and cheese, incorporating extra protein, fiber, prebiotics, and nutrients from plants [1] - The product is formulated to taste delicious, masking the added nutritional elements [2] - Goodles targets adults who enjoy mac and cheese but seek healthier options, aiming to expand the category rather than compete directly [5] - The product contains both high protein and fiber, catering to health-conscious consumers [6][7] Market & Growth - Goodles identified a market opportunity by targeting adults, unlike competitors focused on children [4][5] - The brand's colorful packaging is designed to appeal to a broad audience, not just health enthusiasts [10][11] - Goodles is experiencing rapid growth, selling a box every half-second [12] - The company accounts for approximately 79% of the growth in the mac and cheese category [13] - Goodles has added approximately 24 million households in the last 12 months, equating to roughly 78 million people [13] Investor Perspective - Initially, many VCs and investors considered Goodles a "terrible idea" due to its unconventional packaging [9]