We were going to of course always look at really two parts of the strategy. One is monetization, maximizing the value of our rights, but the second just as importantly is what's the right home and platform for the future growth of our brand and our business. So if we can be in one place at the right price and in this scenario, as you said, an AAV of 1.1% per year, which is two times what we got on the last deal, we check the box on the financial part of this in terms of the brand.It was important to us to h ...

YouTube loosens profanity rules for monetized videos | TechCrunch https://t.co/8tazaLWtNd ...