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杭州“城市代言人”在一线
Hang Zhou Ri Bao· 2025-12-12 02:27
Core Insights - The "2025 Hangzhou Gold Tour Guide (Interpreter) Growth Case Exchange Conference" was held, marking the public release of the "Hangzhou Gold Tour Guide (Interpreter) Team Development Trend Tracking Report" [2] - By 2025, Hangzhou has trained a total of 229 gold tour guides and 115 gold interpreters, establishing a high-quality service team that redefines the role of "city spokesperson" [2] - The report identifies seven major development types for gold tour guides and interpreters, indicating a shift from traditional roles to comprehensive service providers [2] Group 1 - The report highlights the transformation of tour guides from mere "itinerary guides" to multi-experience service providers, while interpreters evolve into cultural transmitters and inheritors [2] - Hangzhou's talent cultivation system has been upgraded to promote more professional, diverse, and internationally-oriented tourism services [2] - The conference featured case studies from notable figures in the industry, showcasing their contributions to cultural dissemination and professional growth [3] Group 2 - The "Hangzhou Inbound Tourism Guide Service Specification Guidelines" were released, establishing service standards and competency requirements for inbound tourism [3] - The event also recognized outstanding interpreters through the announcement of the winners of the 2025 Hangzhou Sixth Scenic Spot Interpreter Service Skills Competition, reflecting the professionalism of the interpreter team [3] - The conference emphasized the importance of frontline tourism professionals as true "city spokespersons" [3]