Core Viewpoint - The article emphasizes the importance of preserving and innovating the traditional art of Qinqiang opera in Xi'an, highlighting its cultural significance and the efforts to engage younger audiences through modern adaptations and interactive experiences [1][2][3] Group 1: Cultural Significance and Development - Qinqiang opera is described as a vital part of Xi'an's cultural heritage, deeply embedded in the lives of local people, and not merely a museum artifact [1] - Over the past three years, Xi'an has hosted more than 6,000 public performances, with Qinqiang plays accounting for over 70% of these events [1] - The city has implemented policies such as the "Implementation Opinions on the Protection and Development of Qinqiang Art" to promote cultural development [2] Group 2: Engagement with Younger Audiences - There is a growing interest in Qinqiang among younger demographics, with 70% of visitors participating in interactive projects being young people [2] - The Xi'an Yisushe has adapted classic Qinqiang plays into 3D films and animations, which have been broadcast in countries like Pakistan and Malaysia [2] - The social media presence of the Xi'an Yisushe includes 280,000 followers, with over 50% being under 30 years old, indicating a shift towards a younger audience [2] Group 3: Innovation and Tradition - Balancing the tastes of traditional and new audiences is a challenge faced by the opera community, necessitating innovation while preserving classic elements [3] - The Xi'an Sanyi Society has collaborated with media companies to produce short films that appeal to younger viewers [3] - The concept of "transmitting" and "inheriting" Qinqiang is highlighted as essential for its survival and relevance in modern contexts, including platforms like short videos and the metaverse [3]