AR/VR设备

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盛景嘉成王晓辉:政策东风+技术突破,下一代显示技术引爆XR产业链
创业邦· 2025-07-23 23:46
Core Viewpoint - The article emphasizes the significant growth and investment opportunities in the XR (Extended Reality) sector, particularly focusing on AI smart glasses and Micro-LED technology, which are expected to revolutionize the display industry and human-computer interaction [3][5][46]. Investment Focus - The company has invested over 13 billion in technology innovation, with a portfolio that includes 240 listed companies and over 2,500 global new economy enterprises, focusing on sectors like technology, AI, healthcare, and industrial internet [1]. - The investment strategy is characterized by early, robust, and ecosystem-focused investments, particularly in the XR sector, which is poised for explosive growth due to policy incentives and technological advancements [5]. Market Trends - In Q1 2025, global AI smart glasses sales reached 600,000 units, marking a 216% year-on-year increase, primarily driven by the success of Ray-Ban Meta smart glasses [3][4]. - The market penetration of smart glasses is approaching maturity, with a significant increase in sales and interest from major tech companies, indicating a shift from niche to mainstream [4][5]. Display Technology Evolution - The display technology has evolved through several phases: from CRT to LCD, then OLED, and now to Micro-LED, which is seen as the ultimate display technology due to its high brightness, low power consumption, and long lifespan [9][10][12]. - The global display market is projected to grow by 5.4% in 2024, reaching $122.8 billion, highlighting the industry's robust growth trajectory [9]. Micro-LED Technology - Micro-LED technology is expected to dominate the AR/VR market due to its superior performance in brightness, contrast, and energy efficiency compared to other display technologies [23][25]. - The company has strategically invested in the Micro-LED supply chain, including chip manufacturers and optical device companies, to capitalize on the anticipated growth in AR/VR applications [27][46]. AR/VR Device Development - The article discusses the evolution of hardware from PCs to mobile devices and now to smart wearables, with AR and VR devices expanding the interaction dimensions and providing immersive experiences [14][16]. - The integration of AI into smart glasses is becoming standard, with expectations that the price of these devices will drop below 3,000 yuan, potentially increasing market penetration beyond 20% [45][46]. Policy Impact on VR Cinema - Recent policy developments in China have recognized VR films as a legitimate sector, paving the way for standardized production and distribution, which is expected to drive growth in the VR cinema market [41][42]. - The VR large space solution market is projected to exceed $12 billion by 2025, with China’s market share expected to grow significantly, indicating a strong future for VR applications [42][43]. Company Positioning - The company has established a comprehensive investment matrix across the XR industry chain, focusing on key players in Micro-LED technology and AR/VR device manufacturing, positioning itself as a leader in the upcoming technological revolution [46].
联合暴龙推出Rokid Glasses,Rokid创始人祝铭明:AI和AR是一件事
IPO早知道· 2024-11-19 14:08
AR眼镜跑步进入消费时代。 本文为IPO早知道原创 作者|Stone Jin 微信公众号|ipozaozhidao 据IPO早知道消息,Rokid于2024年11月18日正式推出了一款与BOLON眼镜联名的新一代AI+AR 眼镜——Rokid Glasses。 Rokid创始人祝铭明在发布会上坦言,10年前在创办Rokid之处,其就感觉未来有两件事情将会改变 人类的生活方式,"一个是AI,一个是AR。" "我当时还认为, AI和AR最终会变成一件事情。Rokid 为此 努力了整整10年,我们认为AR才是AI 的最佳载体! " 祝铭明 说道," 感知、理解、交互、展现, 这些 都 将 成为整个未来AR和AI世界 核心的东西。我们感知和理解这个世界,并且重新组织信息的展现和交互方式,没有比AR更好的一 个方案,所以Rokid希望在今天向所有行业里的人表达我们在10年前就非常清楚和坚持的观念,就 是AI和AR是一件事 !" 另据祝铭明透露,在过去的一年里,Rokid在全球文博市场上的占有率高达99%,其AR眼镜服务的 用户数量突破250万,而实际购买并使用这些设备的人数也超过了30万。同时,祝铭明还强调, Roki ...