Summary of Southbound Trading Tracking for China/Hong Kong Consumer Sector Industry Overview - The report focuses on the China/Hong Kong consumer sector, specifically tracking Southbound trading activities in major Hong Kong-listed consumer stocks through the Shanghai/Shenzhen-Hong Kong Stock Connect [1][6]. Key Trends and Data - **August Performance**: - Average Southbound holdings as a percentage of free float increased by 0.8 percentage points month-over-month for the 66 major HK-listed consumer stocks eligible for Connect trading [1][6]. - For the month of August (August 1-29), 35 stocks recorded inflows, while 30 experienced outflows, and one stock showed zero net flows [2][6]. - **Year-to-Date (YTD) Performance**: - As of 2025 YTD, average net flows from Southbound trading increased by 4.3% compared to the end of 2024 [2][6]. - A total of 42 stocks have shown inflows, while 24 have shown outflows, with none showing zero net flows [3][6]. Top Stocks Analysis - **Top Five Stocks with Inflows**: - Tianli Education: 10.7 percentage points increase - Xiaocaiyuan: 10.6 percentage points increase - China Modern Dairy: 7.4 percentage points increase - H&H: 6.2 percentage points increase - Youran Dairy: 5.9 percentage points increase [9][10]. - **Top Five Stocks with Outflows**: - Hope Education: -5.0 percentage points decrease - JS Global: -3.6 percentage points decrease - Xtep: -3.1 percentage points decrease - ZHY: -2.1 percentage points decrease - Giant Biogene: -1.8 percentage points decrease [9][10]. Category Performance - During August, categories such as Beer, Apparel & Sportswear, Toys, Education, Cosmetics, Luggage, and Duty Free recorded average outflows, while other categories experienced average inflows [9][10]. - For 2025 YTD, categories including Beer, HPC (Household and Personal Care), Home Improvement, Education, and Luggage recorded outflows, while other categories had average inflows [9][10]. Additional Insights - The report highlights the importance of monitoring Southbound trading trends as they can indicate investor sentiment and potential shifts in market dynamics within the consumer sector [6][7]. - The data presented can serve as a valuable tool for investors looking to identify potential investment opportunities and risks in the Hong Kong consumer market [7][8]. Conclusion - The Southbound trading activity in the China/Hong Kong consumer sector shows a positive trend in inflows, particularly for specific stocks, while certain categories are experiencing outflows. This information is crucial for investors to make informed decisions in the evolving market landscape [1][2][3].

Summary of Southbound Trading Tracking for China/Hong Kong Consumer Sector Industry Overview - The report focuses on the **China/Hong Kong Consumer** sector, specifically analyzing **Southbound trading** trends for major HK-listed consumer stocks during July 2025 and year-to-date (YTD) 2025. Key Findings 1. **Overall Trends in July 2025** - Average Southbound holdings as a percentage of free float increased by **0.8 percentage points (ppt)** month-over-month (MoM) for the **66 major HK-listed consumer stocks** eligible for Connect trading, with **35 under coverage** [1][6] 2. **Year-to-Date Performance** - Average net flows from Southbound trading were up **3.6%** compared to the end of 2024 [2][6] - A total of **41 stocks** recorded inflows, while **25 stocks** experienced outflows, and none showed zero net flows [3][6] 3. **Inflows and Outflows in July** - **27 stocks** recorded inflows, **38 stocks** recorded outflows, and **1 stock** showed zero net flows [2][6] - **Top five stocks with inflows**: - CR Beverage: **20.8ppt** increase - Xiaocaiyuan: **15.2ppt** - Chervon: **9.5ppt** - H&H: **7.3ppt** - Tianli Education: **5.9ppt** [9][10] - **Top five stocks with outflows**: - Jiumaojiu: **-5.0ppt** - CR Beer: **-3.7ppt** - Popmart: **-3.2ppt** - Xtep: **-2.9ppt** - Samsonite: **-2.8ppt** [9][10] 4. **Category Performance** - Various categories such as **Beer, Apparel & Sportswear, Agriculture, Gold, Home Appliance, Home Improvement, Toys, Education, and Luggage** experienced average inflows during July [9][10] - Categories like **Beer, HPC, Home Appliances, Home Improvement, Education, and Luggage** recorded outflows YTD 2025, while other categories had average inflows [9][10] 5. **Detailed Stock Performance** - The report includes detailed statistics on Southbound stakes as a percentage of free float for various companies, highlighting significant changes in investor interest [11][12][13][14][15][16][17][18][19][20][21][22][23][24][25][26][27][28][29][30][31][32][33][34][35][36][37][38][39][40][41][42][43][44][45][46][47][48][49][50] Additional Insights - The report emphasizes the importance of monitoring Southbound trading trends as they reflect investor sentiment and potential shifts in market dynamics within the consumer sector in Hong Kong and China [6][7][8]