Group 1 - LLYC and Progreso received two significant international awards for their collaboration on Clara, an AI-powered digital sustainability ambassador [1][2] - Clara won first place in the "AI Use" category at the International Sustainability Awards and in the "CSR, ESG or DEI Report" category at the 2025 PR News Impact Communications Awards [1] - Clara also received an Honorable Mention in the "ESG/Sustainability Campaign" category and is a finalist at the upcoming PR Daily Social & Digital Media Awards [1] Group 2 - Clara is the first AI initiative in Central America to communicate a company's sustainability strategy, showcasing Progreso's innovative approach [2] - The project emphasizes LLYC's commitment to integrating AI into corporate responsibility communications and enhancing stakeholder engagement [2][3] - Clara was developed using five years of Progreso's sustainability reports, combining key ESG data with culturally relevant language to create an interactive experience [3] Group 3 - The implementation of Clara resulted in a 275% increase in event attendance, a 44% rise in active website users, and 6,400 social media interactions [7] - Clara answered 420 questions in real-time, enhancing transparency and accessibility in sustainability communication [7] Group 4 - LLYC is a global marketing and corporate affairs consulting firm with a presence in multiple countries and a focus on creativity, influence, and innovation [4][5] - In 2024, LLYC's operating revenues exceeded 93.1 million euros and it is ranked among the top 40 communications companies worldwide [6] - Progreso has a 125-year history and is a leader in cement and construction solutions across eight Latin American countries [7][8]