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Startup Stuffers and its pre-teen founders offer lessons in how to make the most of AI
Fortune· 2025-12-22 11:52
Company Overview - Stuffers, founded by Jackson and Quincy Fuller, aims to create unique corporate swag in the form of stuffed animals inspired by company logos and mascots [1][2] - The company is positioned to cater to both large and small businesses, providing a creative alternative to traditional corporate gifts [2] Innovation and Technology - Stuffers utilizes AI technology, including OpenAI's real-time voice API and various image generation models, to transform sketches into product-ready designs [3] - The process allows for rapid prototyping of ideas, showcasing the potential of AI in product development [3] Educational Impact - The initiative is seen as a proof of concept for how children can learn business and creativity fundamentals in an AI-driven world [5] - The stuffed animals serve as a playful educational tool, encouraging entrepreneurial thinking among the younger generation [5] Business Goals - Jackson and Quincy have set a target to acquire 50 customers within their first year of operation [6] - The founders express ambitions for broader marketing efforts, including a commercial and billboard advertising [6]