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打出“新质+时尚+X”组合拳,华强北双节这样抢抓流量
Nan Fang Du Shi Bao· 2025-09-29 03:44
Core Insights - The upcoming Mid-Autumn and National Day holidays are expected to boost consumer spending in Huaqiangbei, with merchants preparing extensively to capitalize on this long holiday period [1][14] - A significant focus on "fashion" is evident, with various promotional activities and discounts being more aggressive than in previous years [1][14] Fashion Electronics - Huaqiangbei is showcasing innovative electronic products that blend "futuristic" and "fashionable" elements, appealing to global tourists as ideal tech gifts [2] - AI glasses and smartwatches are highlighted as popular items, with features like real-time translation and health monitoring [2] Fashion Trends and Events - The area will host a "Robot Exhibition Month," allowing citizens to interact with robots and robotic dogs [4] - Various pop-up events and immersive experiences, such as the first IP blind box theme park, are set to attract young visitors [5] Cultural and Artistic Activities - The region will feature a blend of ancient and modern cultural events, including a performance by Hanfu enthusiasts and exhibitions related to popular culture [7][12] Shopping and Promotions - Major shopping centers are launching extensive promotional activities, including discounts, live music events, and family-friendly activities [8] - New retail concepts, such as the sp@ce Tianhong supermarket, aim to enhance the shopping experience [8] Culinary Experiences - Huaqiangbei offers a diverse range of dining options, from traditional restaurants to international cuisines, catering to various tastes [9] Beauty and Wellness - The holiday period is a peak time for the beauty economy, with many beauty institutions offering special promotions [10] Cultural Exhibitions - Special exhibitions at local museums will provide cultural insights and engage both residents and tourists [12] Overall Economic Impact - Huaqiangbei is evolving from a mere electronics hub to a multifaceted platform for new productivity and fashion, attracting a younger demographic and fostering innovation [14]
BRANDEdit Experience During Fashion Week, Largest To Date, Immerses Top Creators in the Future of Fashion, Beauty, and Wellness
Accessnewswire· 2025-09-18 13:00
Core Insights - Dolphin's subsidiary, The Digital Dept., hosted The BRANDEdit Fashion Week Experience, showcasing influential creators in fashion, beauty, wellness, and lifestyle [1] Group 1 - The event took place on September 11-12 during New York Fashion Week, attracting over 150 influential creators [1]