Group 1 - The article introduces the "Global Business Civilization Journey" initiative, launched by Qin Shuo and Yang Yudong, aimed at exploring business cases and economic information globally since 2019 [3] - The fourth season of the initiative is set to launch in Singapore, featuring a curated reading list to expand perspectives on business civilization [3] - The initiative emphasizes the importance of understanding the interplay between enterprises and national strength in the context of global business [5] Group 2 - A selection of recommended books is provided, including titles such as "Supply Chain Warfare" by Lin Xueping and "Huawei's Thirty Years: Globalization from China" by Li Yingyu, highlighting various aspects of global business and economic challenges [7][9] - Other notable recommendations include "The Future of New Global Enterprises" by Weng Yinuo and "The Cultural Gene of Western Civilization" by Liang Heniang, which explore different dimensions of globalization and cultural influences [11][17] - The article encourages engagement from readers, inviting them to share business insights and book recommendations, with incentives for participation [37]

"全球商业文明之旅"公益项目的初衷是与各行各业的企业家"亲密接触"，把我们探寻、走访过的全球各地成功企业的商业智慧传递给创业者或者是具有创 业家精神的职业经理人。 由于时空限制，有些地方我们已经走到过，有些地方我们还未到达。在新的一季，特别推出本书单，希望在阅读中可以延展我们商业案例的思维，带来更 开阔的商业文明新角度。 从京都到东京，从北爱尔兰到越南…时代在起伏、世事常变，但文明依然前行。 2019年起，人文财经观察家、秦朔朋友圈发起人秦朔和第一财经总编辑杨宇东共同发起"全球商业文明之旅"公益研究项目，顺着中国与全球商业文明的脉 络，实地探访企业，挖掘不同类型商业案例，寻找商业韧劲、传递经济信息。 2025年，第四季"全球商业文明之旅"在新加坡全新启航，新伙伴"吴晓波频道"加入，探寻队伍进一步壮大。 从京都到东京，从北爱尔兰到越南…时代在起伏、世事常变，但文明依然前行。同时，我们也感受到在全球环境的不确定性中，企业家们依旧坚定，眼中 依旧有星辰大海。 息 编 辑 《新全球化企业的未来》 | 菜 朔 | 奏人 朔文 | 会第 第二 | 77 1 | | --- | --- | --- | --- | | | ...