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《海尔兄弟》续集创作正式启动
Core Viewpoint - The launch of the sequel to "Haier Brothers" marks a significant cultural event, aiming to create a new model of collective creation for a classic IP, engaging multiple generations and diverse wisdom [2][22]. Group 1: Event Overview - The sequel creation plan was officially announced at a press conference in Beijing, co-hosted by Haier Group and Beijing Broadcasting Television Station [2]. - Key figures in attendance included Xu Tao, Vice Secretary of the Party Group and Editor-in-Chief of Beijing Broadcasting Television Station, and Zhou Yunjie, Chairman and CEO of Haier Group [2]. Group 2: Historical Context - "Haier Brothers," first aired in 1995, is recognized as China's first large-scale educational animated series, blending adventure with rich multidisciplinary knowledge [4]. - The series has become a cultural symbol for the "post-80s" and "post-90s" generations, representing a significant part of their childhood [4]. Group 3: Reasons for the Sequel - Xu Tao highlighted three reasons for creating the sequel: the curiosity about the unknown secrets of Earth, the desire to fulfill individual curiosity while passing on culture and warmth, and Haier's unique blend of scientific and artistic qualities [6]. Group 4: Creative Process - The original creators shared nostalgic memories and valuable materials from the first series, emphasizing the imaginative process behind the adventure scenes [8]. - The sequel's directors discussed advancements in animation technology and changing viewer demands, focusing on how to continue the classic narrative [10]. Group 5: Sequel Features - The sequel will maintain the "science + adventure" core while integrating modern technological advancements to fit the 21st-century scientific context [11]. - The storyline will expand from terrestrial exploration to deep-sea and space adventures, with a planned duration of approximately 10 minutes per episode across four seasons, totaling over 100 episodes [19]. Group 6: Community Engagement - The sequel aims to involve the audience as "co-creators," allowing them to influence story elements and character dialogues, thus transforming viewers into active participants [18]. - Zhou Yunjie emphasized the importance of collective creativity, stating that the sequel is not merely a continuation of the story but a scientific co-creation ecosystem [17]. Group 7: Industry Impact - Experts expressed optimism about the sequel's potential to represent a new model for artistic innovation and industry integration in Chinese animation [20]. - The project is expected to influence the new generation and effectively tell Chinese stories on the global stage [20].