Core Viewpoint - The founder and CEO of Miniso Group, Ye Guofu, believes that 2025 marks the beginning of China's IP era, starting from the success of the movie "Nezha." Over the next decade, Miniso aims to lead 100 Chinese IPs to the global market, allowing consumers worldwide to engage with and appreciate original Chinese IPs and cultural creativity [5]. Group 1 - The eighth Hongqiao International Economic Forum's consumer sub-forum was hosted by the Ministry of Commerce and organized by Yicai [5]. - Ye Guofu emphasized the importance of promoting Chinese original IPs globally, indicating a strategic direction for Miniso in the coming years [5].