Group 1 - The core point of the article is the appointment of Chen Changjiong as the executive director and chairman of the board of Xiaoyu Yingtong Holdings, effective from October 13, 2025, which has attracted significant market attention and aligns with the company's recent strong stock performance [1] Group 2 - Chen Changjiong is a prominent figure in the Chinese internet new media marketing sector, known for founding a leading MCN organization and successfully incubating multiple top IPs, creating an account matrix with over 100 million fans [1] - His team has developed the "Nine Tools," which has served over 540,000 merchants, achieving an annual GMV exceeding 10 billion RMB, showcasing the ability to deeply integrate traffic and technology [1] - Industry analysts suggest that Chen's addition brings valuable internet genes and extensive commercial resources to Xiaoyu Yingtong, indicating a potential strategic shift towards high-growth areas such as new media marketing, AIGC content generation, and SaaS services [1] - The board of Xiaoyu Yingtong expresses confidence that Chen's leadership will create new opportunities for the company and warmly welcomes his joining [1]

Group 1 - The core viewpoint of the article highlights the significant stock price increase of Xiaoyu Yingtong Holdings Limited, which has risen nearly 70% over the past three weeks, driven by the appointment of Chen Changjiong as the new executive director and chairman of the board [1][2] - Chen Changjiong, at 38 years old, has achieved remarkable success in the Chinese internet new media marketing sector, founding a leading MCN organization and successfully incubating multiple top IPs with a fan base of over 100 million [1][2] - The company anticipates that Chen's leadership will bring valuable internet expertise and extensive commercial resources, potentially steering the company's strategic direction towards high-growth areas such as new media marketing, AIGC content generation, and SaaS services [2][3] Group 2 - The board of Xiaoyu Yingtong expressed confidence that Chen Changjiong's leadership will create new opportunities for the company and warmly welcomed his appointment [3]