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北京西城区首家全模块互联网营销师培训课堂落户什刹海
Sou Hu Cai Jing· 2025-06-13 22:05
Core Insights - The "Hai Pan Empowerment, Tech Innovation Future" internet marketing skills training course was successfully completed in Xicheng District, Beijing, marking the first comprehensive internet marketing specialist training in the area [1][3] Group 1: Training Overview - The training consisted of 8 practical and content-rich sessions aimed at helping job seekers master internet marketing skills [1][3] - Nearly 100 residents, including unemployed individuals, retirees, disabled persons, and new industry workers, participated in the training, which was widely promoted through various channels [3] Group 2: Training Methodology - The training adopted a "small class teaching + precise empowerment" approach, covering complete internet marketing modules such as video promotion, live sales, product selection strategies, and platform management [3] - A hands-on teaching method was employed, starting from basic operations and including practical demonstrations of skills like short video editing and live speech design, ensuring participants could start from a "zero basis" [3][4] Group 3: Participant Feedback and Outcomes - Participants reported significant benefits, with one resident stating the training provided essential professional language and core skills, leading to a shift in mindset and enhanced analytical abilities [4] - Some unemployed participants formed a group to establish an internet marketing studio, aiming to leverage their skills and local cultural products, and planned to enter various competitions to showcase their new skills [4] Group 4: Future Plans - The Xicheng District plans to follow up with participants through regular phone calls and site visits to monitor their employment status and provide job matching services [4] - There are intentions to increase training efforts, diversify training types, and innovate training formats based on the skills training needs of the community and market demand [4]