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京东001号车
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京东汽车 名称官宣
Zhong Guo Ji Jin Bao· 2025-10-23 09:33
Core Viewpoint - JD Auto's auction of the "National Good Car" model 001 attracted significant attention, culminating in a final bid of 78.19 million yuan, far exceeding the starting price of 1 yuan, indicating strong market interest and engagement in the automotive sector [4][6]. Group 1: Auction Details - The auction for the JD 001 car took place on October 22, with over 260,000 participants, resulting in a final bid of 78.19 million yuan [4]. - JD Auto announced that participants who bid would receive a 399 yuan "National Good Car" gift package upon purchasing a vehicle, and the closest bidder to the final price would win a car [2][3]. Group 2: Vehicle Specifications and Launch - The new model, named "Aion UT Super," was officially announced on October 23, in collaboration with CATL and GAC Group [7]. - The vehicle features a range of 500 kilometers and a wheelbase of 2750mm, and it is the first to include the "GAC Huawei Cloud Car Machine" technology [8]. Group 3: Market Strategy and Insights - JD's strategy includes providing consumer insights and exclusive sales for the new vehicle, while not directly engaging in manufacturing [11]. - The estimated price range for the new car is between 100,000 to 120,000 yuan, targeting a broad consumer base [11]. Group 4: Company Developments - JD has registered multiple trademarks related to its automotive business, indicating a strategic move into the automotive sector [11]. - The company is actively hiring for various positions within its automotive retail division, with salaries reaching up to one million yuan for certain roles [11].