Group 1 - The core viewpoint of the articles highlights the successful presentation of the high-end fragrance brand Yiparhan at the 29th China International Beauty Expo, showcasing the unique charm of Xinjiang and its innovative combination of technology and natural healing [1][6] - Yiparhan's exhibition theme "The Fragrant Secret Realm Under Tianshan" creatively integrates the lavender fields of the Ili River Valley, traditional ethnic patterns, and modern art installations, providing a dual immersive experience of visual and olfactory sensations [2][6] - The launch of the star product "Yiparhan Night Light Essence Oil" during a closed-door salon generated significant excitement, emphasizing its skin repair and emotional healing capabilities, utilizing space-traveled lavender essential oil and unique SLH technology for enhanced soothing effects [4][6] Group 2 - Yiparhan's marketing manager expressed the ambition to showcase the high-quality raw materials and technological strength of western China to the world, aiming to contribute to the development of the Chinese beauty industry [6]