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张小泉:公司推出轻量化刀具、便携厨具套装等产品
Bei Jing Shang Bao· 2026-01-14 13:41
Core Viewpoint - The company, Zhang Xiaoqin, emphasizes its strategic focus on "cutting tools and metal products" while developing products and markets based on defined consumer scenarios [1] Group 1: Strategic Focus - The company is committed to a product and market development principle that revolves around "defining consumer scenarios" [1] - The main product matrix layout focuses on diverse products for kitchen and home scenarios [1] Group 2: Product Development - In response to the outdoor camping consumption trend, the company has launched lightweight knives and portable kitchen utensil sets [1] - Sales of these new products have not significantly impacted the company's current operating performance due to their low sales proportion [1]
张小泉:为匹配户外露营消费趋势,公司推出轻量化刀具、便携厨具套装等产品
Mei Ri Jing Ji Xin Wen· 2026-01-14 12:59
Core Viewpoint - The company is focusing on developing products that align with the outdoor camping economy, although the sales contribution from these products is currently low and has not significantly impacted the company's operating performance [1]. Group 1: Company Strategy - The company adheres to a strategic focus on "cutting tools and metal products" as its main axis [1]. - The company is implementing a principle of "defining consumption scenarios" for product and market development [1]. Group 2: Product Development - To match the outdoor camping consumption trend, the company has launched lightweight knives and portable kitchenware sets [1]. - The sales proportion of these camping-related products is currently low [1].