Core Viewpoint - The first Ice Peak Tourism Season at Qinling Jiangshan Scenic Area has been officially launched, aiming to integrate winter tourism with traditional cultural customs of southern Shaanxi, promoting year-round tourism in Shangluo City [2] Group 1: Event Overview - The Ice Peak Tourism Season is themed "Ice and Snow Flavor, Jiangshan as a Picture," focusing on combining ice and snow resources with local cultural traditions [2] - The event is part of the "Three Qin Four Seasons: New Year Flavor in Shangluo" series, which aims to transform tourism from a seasonal focus to year-round engagement [2] - The tourism season will run until March of this year, featuring various activities such as ice waterfall photography, folk food tasting, and a Lantern Festival ice and snow event [2] Group 2: Tourism Routes and Activities - Three winter-themed tourism routes have been promoted: "Qinling Winter Charm: Health and Warmth Journey," "Ice and Snow Romance: Dynamic Mountain Water Journey," and "Ancient City Flavor: Leisurely Warm Winter Journey," showcasing the historical and cultural richness of Shangzhou [2] - A total of 34 winter cultural tourism activities will be launched across various districts, including ice and snow experiences, hot spring wellness, intangible cultural heritage exhibitions, and red tourism [3] - The activities will feature over 400 events, creating a comprehensive and distinctive winter tourism product [3]