Group 1 - The core theme of the news is the vibrant winter tourism activities in Arxan, Inner Mongolia, showcasing the transformation of the region into a popular destination through various events and cultural experiences [1][2][3] - Arxan is leveraging its natural snow resources and hosting events like the snow football finals and traditional snow games to attract tourists, creating a lively atmosphere [1][2] - The introduction of the "ticket root economy" and unique market models aims to enhance the local economy by integrating tourism with local commerce, promoting a cycle of tourism and business growth [2] Group 2 - The winter festival activities include snow sports, cultural experiences, and culinary offerings, which are designed to engage visitors and enhance their experience in the region [2][3] - The city is expanding its winter tourism brand into a year-round destination by combining winter sports with cultural, ecological, and educational experiences [3] - Events such as the New Year's Eve celebrations and the "New Year First Drift" are part of the efforts to create memorable experiences for tourists, further solidifying Arxan's appeal as a winter tourism hotspot [2][3]