Core Insights - The development of the homestay industry in Jurong reflects a high-quality transformation, supported by its ecological advantages and strategic location within the Yangtze River Delta urban agglomeration [1] Group 1: Policy Support - The growth of Jurong's homestay sector is significantly influenced by top-level design and supportive policies, with the central government's focus shifting from "quality upgrade" to "homestay economy" [2] - Jurong has taken the lead in implementing local standards and regulations to facilitate the development of homestays, including a joint filing mechanism for rural homestays that simplifies approval processes [2] - As a result of these policies, Jurong has seen a notable increase in quality, with three out of four newly rated national-level homestays in Jiangsu Province located in Jurong [2] Group 2: Collaborative Development - The rise of homestays in Jurong is characterized by a shift from individual operations to collaborative development through village-enterprise partnerships and associations [3] - The Nanshan Bamboo Garden homestay exemplifies successful village-enterprise cooperation, achieving a 90% occupancy rate by offering customized accommodation options and shared facilities [3] - The establishment of a township-level homestay association in the Meishan scenic area has further promoted standardized and scaled development, enhancing brand promotion and product packaging [3] Group 3: Cultural Empowerment - The uniqueness and attractiveness of homestays in Jurong are enhanced through cultural empowerment, with operators creating distinctive IPs that reflect local culture [4] - Various homestays offer themed experiences, such as Daoist cultural activities and historical reenactments, contributing to a diverse portfolio of themed homestays [4] - This cultural focus not only boosts employment for local farmers but also strengthens collective village economies, leading to personalized development strategies [4] Group 4: Infrastructure and Future Plans - Jurong is leveraging its homestay sector to drive broader industrial development, focusing on improving infrastructure and creating beautiful rural environments [5] - Recent promotional events have highlighted Jurong's appeal as a micro-vacation destination, integrating homestays with scenic spots and recreational activities [6] - The city is committed to optimizing its productivity layout and enhancing the role of homestays in utilizing local resources and stimulating tourism consumption [6]