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36Kr 展会观察|2025中国建博会(广州)全面展现智能家居三大进化
3 6 Ke· 2025-07-25 09:39
Core Insights - The home furnishing industry is experiencing a transformative shift towards smart technology and international expansion, marking a pivotal transition from traditional practices to future-oriented strategies [1] - The 2025 China Building and Decoration Expo in Guangzhou serves as a significant platform for showcasing the latest developments and facilitating communication among industry players [3][36] Group 1: Industry Trends - The expo featured an exhibition area of 300,000 square meters with nearly 2,000 participating companies and over 205,621 high-quality professional visitors from 145 countries, maintaining attendance levels from the previous year [3] - The smart home segment was a major highlight, with leading tech companies like Huawei, Haier, and Bosch showcasing new products and technologies that outline the future trajectory of the smart home industry [5] Group 2: AI Integration - The explosion of AI technology in 2025 is enhancing smart home products, enabling them to process complex scenarios and interact proactively with users, moving beyond mere command-response capabilities [8][10] - AI models are driving a shift from isolated smart devices to a fully integrated and collaborative smart home environment, allowing for proactive service and predictive capabilities based on user habits [10][12] Group 3: Interoperability and Standards - The industry is advancing towards unified connection protocols and standard frameworks to eliminate the "island" effect caused by fragmented technology standards [17][23] - Major brands are collaborating across different sectors to create interoperable smart home solutions, breaking down barriers between product categories and enhancing user experience [25][27] Group 4: Human-Centric Design - The integration of the "human-vehicle-home" concept at the expo highlights the importance of user behavior and needs in shaping smart home applications, emphasizing a more personalized approach to technology [28][30] - Companies are increasingly focusing on health-oriented product development, with solutions tailored for aging populations and enhanced user comfort and safety [33][35]