华强牌三江早春茶

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江川“油”礼,风靡湾区! 2025年三江油茶粤港澳大湾区(广州)品牌推介活动成功举行
Nan Fang Nong Cun Bao· 2025-07-24 13:06
Core Viewpoint - The 2025 Sanjiang Camellia Oil brand promotion event in the Guangdong-Hong Kong-Macao Greater Bay Area successfully showcased the potential of Sanjiang's camellia oil and other local products, aiming to enhance market integration and brand recognition in the region [9][10][12]. Group 1: Event Overview - The event took place on July 24 in Guangzhou, attracting nearly a hundred buyers and channel merchants from the Greater Bay Area [7][9]. - This marks the fourth consecutive year that Sanjiang has held promotional activities and the second year of promoting camellia oil in the Greater Bay Area [10][12]. - The event was organized by the Sanjiang Dong Autonomous County government and aimed to deepen cooperation between Guangxi and Guangdong [11][12]. Group 2: Product Highlights - Sanjiang camellia oil is recognized for its high nutritional value and is often referred to as "Oriental Olive Oil" [17][20]. - The region's camellia oil production benefits from rich selenium content in the soil, with 85% of the planting area having selenium-rich soil [19]. - The total area of camellia oil plantations in Sanjiang is 617,000 acres, covering 33,000 agricultural households [26][27]. Group 3: Economic Impact - In 2024, Sanjiang's camellia seed production reached 28,472 tons, yielding 7,118 tons of camellia oil, with a first industry output value of 813.32 million yuan and a comprehensive output value of 2.059 billion yuan [31][32]. - The local government aims to enhance the camellia oil industry through various initiatives, including building quality raw material bases and deep processing demonstration parks [34][41]. Group 4: Market Strategy - The event emphasized the integration of Sanjiang camellia oil into the Greater Bay Area market, leveraging the region's consumer power to activate the camellia oil industry chain [35][38]. - Sanjiang's camellia oil products are expanding into various sectors, including edible oil, cosmetics, and health products, with growing national recognition [48][49]. Group 5: Collaborative Efforts - Several local companies signed cooperation agreements with businesses in the Greater Bay Area to promote the sale of Sanjiang camellia oil products [68][70]. - The event featured tasting areas and cultural performances to enhance consumer engagement and awareness of Sanjiang's products [74][76].