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“经济上行美”酒店,突然就红了
Hu Xiu· 2025-07-10 06:42
Group 1 - The concept of "economic upward beauty" reflects a nostalgic sentiment for the vibrant aesthetics of the early 2000s, characterized by bold colors and patterns, contrasting with the current preference for understated luxury [1][2] - The discussion around "economic upward beauty" has expanded from fashion to include classic hotels, music, and films, with many social media users sharing their experiences and opinions on old luxury hotels [2][3] - Iconic hotels like Beijing China Hotel, Shanghai Peace Hotel, and Guangzhou White Swan Hotel are frequently mentioned, showcasing a style that emphasizes opulence and traditional aesthetics, which stands in stark contrast to modern minimalist designs [3][4] Group 2 - The Guangzhou White Swan Hotel, as an example, reflects the aesthetic and values of the economic boom era, utilizing durable materials and innovative design elements that have stood the test of time [4][5] - The hotel industry in China is experiencing a shift towards increased chain hotel standardization, with a reported chain rate of 26.75% for hotel stores and 40.09% for guest rooms by the end of 2024, indicating a significant upward trend [7] - Despite the rise of modern chain hotels, older hotels are witnessing a resurgence in popularity among younger generations, with a notable increase in bookings from the 18-25 age group [9][10] Group 3 - The enduring appeal of older hotels lies in their ability to provide a sense of cultural resonance and historical depth, which modern hotels often lack [10][11] - To maintain competitiveness, older hotels must focus on proper maintenance and thoughtful updates, ensuring that their historical charm is preserved while adapting to contemporary standards [12][13] - New hotels without historical context can create "economic upward beauty" by emphasizing design aesthetics and cultural narratives, as seen in the case of Jinjiang Hotels' original拓 brand, which incorporates local cultural elements into its design [15][16]