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南充解锁文旅产业发展“新玩法” 四大核心“招牌”全球圈粉
Si Chuan Ri Bao· 2025-09-13 02:33
Group 1 - The core viewpoint of the articles highlights the booming tourism industry in Nanchong, with significant increases in visitor numbers and revenue, supported by government initiatives to develop the city into an international tourism destination [1][2] - Nanchong has a rich cultural heritage and resources, including historical sites and local cultural practices, which have led to the establishment of four core tourism brands: "World Ancient City · Home of Spring Festival," "Hometown of Generals · Red Nanchong," "Silk Capital · Source of Silk," and "Event City · Fishing Paradise" [2] - The city has successfully attracted over 100 million visitors in the past year and aims to reach 110 million visitors and a tourism industry output value of 155 billion yuan by 2025 [2] Group 2 - Nanchong recognizes the shortcomings in its tourism development, such as insufficient high-end offerings and reliance on traditional resources, and is actively working to create new consumption scenarios [3][4] - The city has implemented 83 provincial-level key tourism projects in 2023, with an annual investment exceeding 10 billion yuan, maintaining a strong position in the province [4] - Major projects like the Panda Three Kingdoms City, with a planned area of 175,000 square meters and an investment of 150 million yuan, are underway to enhance the tourism experience and are expected to be completed by January 2026 [5]