Core Insights - The Chinese color cosmetics industry is experiencing growth driven by increasing consumer recognition of domestic brands and a shift towards high-end products [6][8]. Group 1: Industry Overview - Color cosmetics are a significant category within the cosmetics industry, primarily used for enhancing facial features and covering skin imperfections [2]. - The makeup process typically includes skincare, base makeup, eye makeup, contouring, and lip makeup, with a focus on creating a flawless finish suitable for various skin types [4]. Group 2: Market Trends - There is a rising acceptance of domestic color cosmetics brands, with 78.6% of consumers finding domestic beauty products attractive and 49.6% willing to support them due to their creativity [6]. - The trend towards functional and skincare-oriented color cosmetics is becoming prominent, indicating a potential for growth in the high-end segment of the market [6]. Group 3: Industry Structure - The color cosmetics industry supply chain consists of upstream raw material suppliers and manufacturers, midstream brand owners, and downstream sales channels [8]. - The cost of packaging materials is significant for midstream color cosmetics brands, with some brands allocating over 30% of their costs to packaging design [10]. Group 4: Research and Reports - The Huajing Industry Research Institute has released a report analyzing the current state and competitive landscape of the color cosmetics industry, highlighting market trends and future potential [12].