Group 1 - The event "Warm Alley, Coffee Aroma, Reunion in Shenyang" will take place from February 14 to March 12, featuring 178 coffee shops as venues to create a festive cultural tourism experience for citizens and visitors [1][2] - The core of the event is "light check-in, deep interaction," utilizing both online and offline engagement methods, including a social media topic for participants to share their stories and photos [1] - Weekly evaluations will reward participants with custom cultural products and coffee-related prizes, while some coffee shops will offer discounts to young consumers [1] Group 2 - The event aims to use coffee as a connection to promote the integration of culture, commerce, tourism, and social interaction, creating new consumption scenarios for the Spring Festival [2] - It seeks to enhance the spirit of the Spring Festival while showcasing Shenyang's historical depth and modern vitality through the lively atmosphere of the streets and the aroma of coffee [2]