Core Viewpoint - The article discusses the rise of AI-generated misinformation and the measures being taken by social media platforms in China to combat this issue, including the implementation of AI content labeling and stricter content moderation policies [1][5]. Group 1: AI Misinformation and Regulation - On March 11, Weibo announced a governance initiative targeting unmarked AI-generated content, focusing on areas such as social welfare, emergencies, medical science, and personal rights [1]. - Weibo will label content suspected to be AI-generated and may restrict account visibility or even ban accounts that repeatedly post unmarked AI content causing significant harm [1]. - Today's headlines reveal that platforms like Toutiao have also faced challenges with low-quality AI content, having removed over 930,000 such posts and penalized nearly 30,000 accounts for spreading false information [3]. Group 2: AI Content Production and Challenges - The emergence of "AI content farms" has been noted, with reports of individuals generating up to 19,000 AI-written articles daily, distributing them across thousands of accounts for profit [4]. - The cost of generating AI content is extremely low, with estimates showing that one article can be produced for as little as 0.000138 RMB, making it economically viable to flood the internet with AI-generated material [4]. - The challenge now lies in distinguishing between low-quality AI content and genuine articles, as the volume of AI-generated content increases [3][4]. Group 3: Implementation of AI Content Labeling - The requirement for AI content labeling is part of broader regulatory efforts, with new guidelines mandating that both AI service providers and social media platforms must clearly indicate AI-generated content [5]. - Major platforms like Douyin, Kuaishou, WeChat, Xiaohongshu, and Bilibili have begun requiring users to declare whether their content is AI-generated, although compliance has been inconsistent [5]. - The Cyberspace Administration of China has announced plans for a series of actions in 2025 aimed at addressing the misuse of AI technology and enhancing the identification of AI-generated content [5].