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入境游数字消费大屏在沪启动 外籍游客游玩豫园 秒懂秒选秒见秒付
Jie Fang Ri Bao· 2025-09-28 01:34
Core Insights - The "Meet China" project aims to enhance inbound tourism by providing a digital consumption platform for foreign tourists, addressing their core needs for quick understanding, selection, visibility, and payment [1] - The project is launched in Shanghai's Yuyuan Garden, marking the first step in a nationwide rollout of a self-service system for cultural and tourism consumption [1] Group 1: Project Overview - The "Meet China" digital screen project integrates product guidance, storytelling, multilingual interaction, and international payment to facilitate a seamless purchasing process for foreign tourists [1] - The system features ten languages for visual and audio introductions, employing "instant understanding" and "storytelling" methods to convey the cultural value of products [1] Group 2: Initial Implementation - The first two digital screens focus on "What to Eat" and "What to Play/Buy," with the "What to Eat" screen showcasing special meal packages from four renowned local restaurants [1] - The "What to Play/Buy" screen emphasizes experiences and souvenirs, with plans to install 20 additional screens in Yuyuan Garden to enhance the digital consumption experience for inbound tourists [1] Group 3: Payment Mechanism - The project introduces an international small payment terminal developed by China Digital Culture Group and UnionPay Business, enabling a smooth payment experience for foreign tourists [2] - The payment system allows for "one-swipe payment with international bank cards" and offers a "no-password payment" option for transactions under 1,000 yuan, enhancing convenience similar to subway card usage [2]