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新华网:喜庆感、文化味、烟火气——文旅新产品点亮荆楚假日
Xin Hua Wang· 2025-10-11 02:18
Core Viewpoint - The tourism and cultural market in Hubei has introduced new consumption scenarios and business models during the National Day and Mid-Autumn Festival holiday, leading to significant increases in visitor numbers and engagement across various attractions and events [1][2]. Group 1: Visitor Statistics and Trends - Hubei's A-level tourist attractions received 20.36 million visitors by October 8, 2023, marking a 12.9% increase compared to 2022, with Wuhan's destination flight orders rising by 68% [1]. - The province's museums hosted 223 themed activities, attracting 3.35 million visitors over eight days, a 32% increase year-on-year [2]. Group 2: Cultural Events and Activities - The "Lingdong Yangtze" stage art exhibition and "Imaging Yangtze" film week are part of the 900+ performances during the Yangtze Cultural Arts Season [2]. - Various cultural IPs, such as the Zenghouyi Chime Bells and Qin bamboo slips, have become popular tourist attractions, with the Yunmeng County Museum seeing a 111% increase in visitors [4]. Group 3: Nighttime Activities and Innovations - Over 60 nighttime cultural tourism consumption zones in Hubei launched more than 260 night tour activities, including concerts and fireworks shows, attracting many visitors [6]. - The "Ticket Economy" initiative allows tourists to upload ticket stubs for discounts on attractions and accommodations, enhancing the overall tourism experience [6].