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有道(DAOUS):深化AI战略,盈利弹性逐渐释放
HTSC· 2025-08-15 12:29
Investment Rating - The report maintains a "Buy" rating for the company [8][6]. Core Insights - The company reported Q2 2025 revenue of 1.42 billion RMB, a year-over-year increase of 7.2%, and achieved operational profit of 30 million RMB, marking its first profitable Q2 [3][6]. - The company continues to deepen its "AI-native" strategy, focusing on high-demand online courses and AI subscription services, which are driving significant improvements in profitability [3][4]. - The company has achieved profitability for four consecutive quarters, with expectations for operational profit to reach 220 million RMB for the full year 2025, a 48% year-over-year increase [6][7]. Revenue Breakdown - In Q2 2025, the company's revenue from learning services, smart hardware, and online marketing was 658 million RMB, 125 million RMB, and 633 million RMB respectively, with year-over-year growth rates of 2.2%, -23.9%, and 23.8% [4]. - The sales of the company's learning services, particularly the Youdao Lingxi, grew approximately 30% year-over-year in Q2 [4]. - The AI subscription service sales reached nearly 80 million RMB in Q2, with a growth rate exceeding 30% [4]. Advertising Business Performance - The online marketing services revenue was 633 million RMB in Q2, reflecting a year-over-year increase of 23.8%, driven by strong performance in game advertising [5]. - The company has expanded its overseas market opportunities and deepened collaborations with Google and TikTok, achieving triple-digit year-over-year growth in revenue from Google [5]. Profitability and Cost Management - The company achieved an operational profit margin of 2% in Q2 2025, with significant cost optimizations in sales expenses [6]. - The report anticipates that the company's effective cost management and accelerated AI commercialization will contribute to improved profitability in the coming years [6][7]. Valuation and Price Target - The report slightly adjusts the revenue estimates for 2025-2027 to 5.92 billion RMB, 6.71 billion RMB, and 7.61 billion RMB respectively, while raising the non-GAAP net profit estimates for 2025 and 2026 [7]. - The target price is set at $12.75, up from a previous estimate of $11.41, based on comparable company valuation changes [7][14].