Core Insights - The article discusses the frequent issues in the prepaid consumption sector, which have caused significant consumer distress and negatively impacted the health of the consumption market [1] - Beijing has initiated a market-oriented reform in the prepaid consumption sector by launching the "Anxin Consumption Series" prepaid consumption model, marking it as the first of its kind in the country [1] Group 1: Regulatory Measures - Beijing has implemented the "Beijing Single-Purpose Prepaid Card Management Regulations" to address the challenges of refund difficulties in prepaid consumption [1] - Various industry departments, including education, culture, tourism, technology, commerce, and sports, have introduced supporting regulations to strengthen the supervision of prepaid funds [1] - The market supervision department of Beijing is collaborating with consumer associations to explore new scenarios and models in the prepaid consumption sector, encouraging platform enterprises to take on social responsibilities [1] Group 2: Anxin Consumption Series - On September 12, the "Anxin Consumption Series Products" were launched by Meituan, targeting the education, sports, and beauty sectors, focusing on the characteristics of prepaid products sold by businesses on the platform [2] - The products utilize an "online ordering, per session/month redemption" model to alleviate refund difficulties for consumers [2] - For example, in the sports and fitness sector, consumers purchasing products labeled with "runaway compensation" on Meituan and Dazhongdianping apps will receive compensation from the platform if a store goes out of business [2] Group 3: Consumer Guidance - The Beijing Consumer Association emphasizes the importance of rational consumption, advising consumers to avoid impulsive purchases and be cautious of sales tactics that may lead to financial loss [2] - Consumers are encouraged to sign written contracts that clearly outline refund policies, especially concerning refunds due to consumer reasons [3] - In case of disputes, consumers should first attempt to resolve issues with the business, and if unsuccessful, they can escalate the matter to industry authorities or consumer associations [3]