Core Viewpoint - The "museum fever" in China is leading to increased public demand for high-quality cultural services, which in turn is creating operational pressures for museums, including staffing challenges and rising costs [1][3][6]. Group 1: Operational Challenges - Museums are facing tight staffing schedules, increased costs for night operations, and higher investments in cultural product development [1][3]. - The public's growing demand for quality cultural services is putting pressure on museums' human resources and operational funding [6][19]. Group 2: Policy Innovations - Jiangsu province has implemented the "Two High" policy to stimulate internal motivation within museums, allowing for the support of paid special exhibitions and innovative cultural products [3][7]. - The policy encourages museums to develop more temporary exhibitions and cultural products while ensuring that the revenue generated is reinvested into museum development [7][8]. Group 3: Revenue and Incentive Mechanisms - The "Two High" policy specifies that over 70% of net revenue from cultural products should be used for museum development, with a maximum of 30% allocated for personnel incentives [8][9]. - A performance evaluation mechanism has been established to link the assessment results directly to the total performance salary, ensuring dynamic adjustments based on service effectiveness [8][9]. Group 4: Impact of Cultural Products - The Nanjing Museum's "Little Pink Furnace" refrigerator magnet has sold 840,000 sets, generating over 50 million yuan in revenue, showcasing the success of cultural products [2][19]. - Jiangsu's museums have launched 1,046 themed exhibitions in one year, with an average of nearly three new exhibitions daily, reflecting the vibrant cultural scene [19]. Group 5: Future Directions - Jiangsu plans to enhance performance salaries based on the revenue from extended service hours, ensuring timely benefits for staff [19]. - The reforms aim to transform museums from static "cultural warehouses" to dynamic "creative workshops," fostering a cultural and economic synergy [19].

【点评】 江苏是中国近代博物馆事业的发祥地，由张謇先生创办于1905年的南通博物苑是我国最 早的一座公共博物馆。在江苏，博物馆密布城乡各地，已经成为一道亮丽的文化风景线。走过百年，江 苏的博物馆事业始终保持创新创造活力，形成完备的博物馆发展体系，成为跨越时空、连接古今的文化 桥梁。 看惠民 【数据】 2024年，全省年度陈列展览总数达2397个，其中基本陈列952个、临时展览1445个、入境 展览16个、出境展览17个。全省博物馆去年接待观众139016449人次，其中未成年观众29009220人次、 占比20.9%。 "无尽藏""旷世城垣""亚述之王"等展览入围全国博物馆十大陈列展览精品推介终评项目名 单。 【切片】 去年9月开始，由"乾隆芙蓉石蟠螭耳盖炉""饕餮纹玉杯""东汉错银铜牛灯"等江苏头部博 物馆珍品组成的"文物天团"开启全省"出差之旅"。"数见苏韵·家门口看大展"采用"数字展+珍贵文物+文 创艺术"相结合的形式，让优质文化资源直达基层。和国宝同行的，还有明星文创产品。"小粉炉"冰箱 贴、吴王夫差毛绒剑等文创热卖。去年11月23日、24日两天，"数见苏韵·家门口看大展"连云港站分别 迎来3.9万、 ...