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周其仁:传统企业要在细处求精益,宽处谋布局,高处争独到
Nan Fang Du Shi Bao· 2025-07-31 11:41
Core Viewpoint - The Guangdong provincial government is focusing on the integration of high-end, intelligent, and green development in traditional industries, addressing challenges such as demand shrinkage, consumption downgrade, reduced orders, and overcapacity [2] Group 1: Challenges Facing Traditional Industries - Traditional industries are facing a basic situation of "world total demand contraction and global trade volume decline" [2] - Key issues include demand shrinkage, consumption downgrade, reduced orders, and overcapacity, which are expected to persist for a considerable time [2] Group 2: Strategies for Transformation - "Seek excellence in details, plan broadly, and strive for uniqueness" are three key strategies identified for traditional enterprises [5] - Emphasis on "seeking excellence in details" suggests that companies should focus on lean management before digital transformation to optimize processes and reduce costs [5] - "Planning broadly" indicates the need for Chinese enterprises to expand their global presence, enhancing production and service capabilities while integrating with local resources [5] - "Striving for uniqueness" highlights the importance of innovation and differentiation in products and services to avoid competition based solely on price [5] Group 3: Customer-Centric Approach - Companies should prioritize understanding potential customer needs rather than solely focusing on competitors [6] - An example is provided where a tea set with an ice-making feature became popular by catering to the preferences of young consumers in Guangdong [6]