Core Viewpoint - The article highlights the successful integration of culture and tourism in Xiaoqi Town, showcasing its historical significance and modern vibrancy, leading to a notable increase in tourism and economic growth [5][7][14]. Cultural and Tourism Development - Xiaoqi Town, with over 2000 years of history, is focusing on cultural heritage and innovative practices to enhance its tourism appeal, resulting in a 44.2% year-on-year increase in tourist visits, totaling 750,000 from January to July this year [7][12]. - The town emphasizes interactive cultural experiences, such as role-playing and immersive activities, to engage visitors and promote the local "De Xiao" culture [6][8]. Economic Impact - The tourism revenue for Xiaoqi Town reached approximately 230 million yuan, reflecting the effectiveness of its cultural tourism strategies [7]. - New entrepreneurial ventures by returning youth are revitalizing the town's economy, transforming it from a transit point to a destination for deep experiences [9]. Infrastructure and Project Development - Xiaoqi Town is implementing a comprehensive tourism plan with 38 projects, including a total investment of nearly 630 million yuan, aimed at enhancing infrastructure and cultural offerings [11][15]. - The establishment of the Xiaoqi Academy as a cultural complex is set to become a new landmark, integrating various functions such as cultural sales and leisure activities [11]. Brand and Marketing Strategy - The town is focusing on brand development through events like "Shang Jiu Hui" and "Xiao Culture Tourism Week," utilizing both online and offline marketing strategies to enhance its visibility [14]. - Xiaoqi Town is strategically positioned within the ancient Shu cultural tourism circle, aiming to create a tourism route that combines ancient civilization with local cultural characteristics [14]. Future Outlook - The town plans to continue optimizing its tourism development framework, enhancing its cultural and economic integration, and maintaining its appeal as a vibrant tourist destination [15].