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(文化中国行)千年徽杭古道从商贸动脉到文旅热土
Zhong Guo Xin Wen Wang· 2025-11-30 08:20
Core Viewpoint - The ancient Huizhou-Hangzhou Road has transformed from a commercial artery into a cultural and tourism hotspot, reflecting a shift in its significance over time [1]. Group 1: Historical Significance - The Huizhou-Hangzhou Road, established during the Tang Dynasty, spans approximately 25 kilometers and is recognized as the third major ancient road in China after the Silk Road and the Tea Horse Road [1]. - Historically, the road facilitated the trade of salt, tea, and mountain goods, serving as a vital route for merchants like Hu Xueyan to expand their businesses [1]. Group 2: Tourism Development - Recent initiatives by the Anhui provincial government aim to leverage local advantages to develop a comprehensive tourism sector, positioning cultural tourism as a pillar industry [1]. - The road has seen a significant increase in visitor numbers, particularly during holidays, with a diverse demographic including hiking enthusiasts, families, and educational groups [2]. Group 3: Local Economic Impact - Local businesses, such as guesthouses and restaurants, have flourished due to the influx of tourists, with over 120 farmhouses established along the road [2]. - Traditional foods and local specialties have become popular among visitors, effectively converting tourism traffic into tangible benefits for local residents [2]. Group 4: Broader Context - The revival of the Huizhou-Hangzhou Road is part of a larger trend of ancient road revitalization across China, with over 100 ancient paths identified in the Huizhou region alone [3]. - The "Walking Ancient Roads" initiative, launched by four provinces, aims to collaboratively enhance regional branding and promote historical tourism [3].