Group 1 - The Beijing Automobile Museum has launched a series of new cultural and creative products and activities to celebrate the Year of the Horse during the Spring Festival [1][29] - Various discounts are offered on cultural products, including an 80% discount on selected items at the model museum and an 88% discount at the puzzle museum [3][6] - Special limited edition products related to the Year of the Horse, such as new stamps and zodiac-themed items, are available for visitors [6][15] Group 2 - The museum features a "New Year Lucky Bag" promotion with different price points (88 yuan, 168 yuan, 288 yuan) that contain products worth significantly more than the purchase price [18] - A photo-taking activity encourages visitors to share their experiences on social media for a chance to receive small gifts or discounts [19] - The themed restaurant offers special meal packages priced at 188 yuan for 2-3 people and 398 yuan for 4-5 people [24]