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十七载金远奖加冕:华盟新媒CEO黄博荣获“ 智能营销年度领军人物”
Sou Hu Cai Jing· 2025-06-13 09:21
Core Insights - The 17th Advertisers Conference and Golden Distance Award Ceremony was held in Beijing, gathering over 500 industry elites, including representatives from universities, research institutions, and well-known brands [1][3] - Huang Bo, founder of Huameng New Media Group, was awarded the "2025 Annual Intelligent Marketing Leader" for his achievements in AI and intelligent marketing, marking his second major award in this field [1][3] Group 1: Awards and Recognition - The Golden Distance Award, established in 2006, is recognized for its long-standing influence and participation from numerous advertisers, integrating global advertising award strategies with local market needs [3] - Huang Bo's recognition reflects both his personal achievements and the industry's acknowledgment of Huameng New Media Group's innovative contributions to AI and intelligent marketing [3] Group 2: Business Innovations and Achievements - Since 2019, Huang Bo has led the establishment of a comprehensive traffic alliance covering public and private domains, significantly enhancing marketing effectiveness through AI algorithms [5] - In 2023, the team utilized AI to improve product selection effectiveness by 300% and increased exposure effectiveness by 260% while reducing labor costs by 80% [5] - Huameng New Media has trained over 100 brands, including 15 Fortune 500 companies, enhancing their marketing execution teams and achieving an average productivity increase of 1.56 times [5] Group 3: Future Business Plans - Huang Bo emphasized the company's focus on effect marketing and the integration of AI to further empower its core business, aiming to explore new models and methods in AI and intelligent marketing [6]