Core Points - The 2025 Jing'an Cultural and Tourism Consumption Season will officially start on May 19, as part of Jing'an District's initiative to build a "national-level cultural and tourism consumption pilot city" [1] - This year's event will focus on three main features: large platforms, major IPs, and trendy brands, targeting key merchants in accommodation, exhibitions, performances, and film industries within the cultural and tourism sector [1] - The event will run until June 30, during which over 10,000 cultural and tourism consumption vouchers will be distributed online, categorized into "accommodation vouchers" and "cultural creation vouchers" [1] - The initiative will promote Jing'an's unique hotels, exhibitions, performances, cinemas, bookstores, and cultural products through partnerships with platforms like "Huxiaoyou" [1] - Participating hotels in Jing'an will offer additional booking discounts, and users who book hotels will receive discounts for performances and exhibitions, facilitating cross-promotion [1]