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文化数据数纽中心在沪揭牌 上海数交所与中漫蓝犀共推产业生态升级
Zheng Quan Ri Bao Wang· 2025-08-14 11:06
Core Insights - The Shanghai Data Exchange and Zhongman Lansi (Beijing) Digital Technology Co., Ltd. have jointly established the Cultural Data Link Center to promote the marketization and value realization of cultural data, aligning with the Digital China strategy [1][2] Group 1: Objectives and Functions - The Cultural Data Link Center aims to empower the entire cultural industry chain by creating a cultural data asset registration platform, establishing a data certification system, and developing industry standards [2] - The center will leverage the policy advantages of the Shanghai Free Trade Zone to create a cultural data circulation corridor targeting RCEP member countries, focusing on high-value cultural assets such as tourist flow heat maps and event IP derivative data [2][3] Group 2: Implementation and Collaboration - The center will integrate with physical cultural scenarios, providing decision support for smart tourism operations through real-time visitor data, and facilitating the digital exhibition of museums and theaters to activate the potential value of collections [2] - The collaboration will also include the establishment of a dynamic database for intangible cultural heritage skills and the incorporation of event impact metrics into trading targets [2][3] Group 3: Strategic Development - To build a comprehensive ecosystem for data generation, rights confirmation, trading, and application, the Shanghai Data Exchange and Zhongman Lansi will focus on standardization, industry ecosystem cultivation, and achieving scale breakthroughs [3] - Plans include incubating over a hundred specialized cultural data brokers across various sectors such as cultural tourism, cultural heritage, and cultural creation [3]