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100多家头部MCN、200多名主播…全国“红人”们都来了!
Sou Hu Cai Jing· 2025-05-23 01:35
Group 1 - The "2025 YUPIN YUNJI" e-commerce resource docking conference was held in Chongqing Liangjiang New Area, attracting over 100 leading MCN institutions, 200 influencers, and 200 industry chain enterprises [1][2] - Liangjiang New Area is positioning itself as a core area for economic and industrial development, focusing on e-commerce with a significant automotive live-streaming base and the largest e-commerce industry cluster in the city [2][6] - Eight key digital business projects were signed at the event, including the Chongqing Digital Business Innovation Center and the Weidian 24 Southwest Strategic First City project [3][6] Group 2 - Major e-commerce platforms announced exclusive policies and resource support plans for the western region, aiming to accelerate brand growth [7][8] - Douyin launched the "Mall 618 Good Goods Festival" and "Mountain City Recommendation Officer" plan, while Tencent and JD also introduced their respective initiatives to support local e-commerce [8] - Industry experts discussed the future of e-commerce, focusing on AI technology, platform policy benefits, and the potential of live streaming and short videos for growth [11][13] Group 3 - The Chongqing Digital Business Innovation Center aims to become the first digital business ecosystem park in Southwest China, promoting high-quality development in the digital economy [6][13] - Liangjiang New Area has established a 14 million square meter digital economy industrial park, nurturing over 90,000 market entities and achieving a network retail sales of 35.8 billion yuan in 2024, a 35.8% year-on-year increase [15]