新浪科技讯 12月4日上午消息，近日，马蜂窝发布2025年冬季"旅行蜂向标"。数据显示，近一周"冬季 旅游"热度环比上涨300%，各地"滑雪"平均热度涨幅超过66%。从北国雪原到南国暖阳，从高山雪场到 温泉小城，游客以多元的方式拥抱冬天。值得关注的是，12月1日俄罗斯正式宣布对华免签后，马蜂窝 站内俄罗斯相关瞬时热度大涨887%，带动其一跃成为近期最受关注的境外旅行目的地。 哈尔滨、西双版纳、长白山、阿勒泰、漠河、三亚、腾冲、长春、珠海、昆明位列冬季热度上涨最快的 十大目的地。热衷"躺平"休闲的人们则愿意为一处特色温泉赴一座城，"温泉"近一周热度涨幅达到 117%。广东凭借丰富的温泉资源稳坐"泡汤"第一大省，从化、清远、惠州"温泉"相关平均热度增长超 过100%。 责任编辑：江钰涵 责任编辑：江钰涵 新浪科技讯 12月4日上午消息，近日，马蜂窝发布2025年冬季"旅行蜂向标"。数据显示，近一周"冬季 旅游"热度环比上涨300%，各地"滑雪"平均热度涨幅超过66%。从北国雪原到南国暖阳，从高山雪场到 温泉小城，游客以多元的方式拥抱冬天。值得关注的是，12月1日俄罗斯正式宣布对华免签后，马蜂窝 站内俄罗斯相关瞬时 ...

Core Insights - The latest travel consumption trends for autumn 2025 have been analyzed and predicted based on user data from the Mafengwo platform, providing inspiration for travelers and aiding in their decision-making [1] Group 1: Autumn Travel Trends - Sichuan's autumn scenery spots have seen a significant increase in popularity, with Baokong Mountain, known as "China's No. 1 Red Leaf Mountain," leading with a 275% increase in heat [1] - Other notable locations include Jiuzhaigou, Four Girls Mountain, and Daocheng Yading, which also ranked high in popularity [1] - Wuyuan Huangling, famous for its agricultural "autumn harvest" activities, experienced a 207% increase, while Guilin's Longji Rice Terraces saw an increase of 185% [1] Group 2: Local Autumn Experiences - Urban parks and nearby mountains have attracted a surge of visitors for autumn leaf viewing, with Beijing's Baiwang Mountain Forest Park seeing a 175% increase in popularity [3] - Shanghai's Changxing Island and Guangzhou's Guifeng Village also reported significant increases of 150% and 157%, respectively [3] - Local attractions like Lao She’s former residence in Beijing saw a remarkable 367% increase in visitor interest, while the ginkgo trees along Wusi Street also drew considerable attention [3] Group 3: Culinary Trends - The autumn season has brought a rise in food-related activities, with an average increase of over 40% in food destination popularity across various cities [3] - Nanjing and Suzhou topped the list of fast-growing food destinations, driven by seasonal delicacies like osmanthus salted duck and hairy crab [3] Group 4: International Travel Preferences - Japan remains the top choice for outbound autumn travel, with the "leaf hunting" season extending from October to December, providing a longer timeframe for tourists [5] - Mafengwo's AI podcast has launched a special autumn segment, offering personalized travel suggestions and highlighting must-visit autumn destinations [5]