Core Viewpoint - The Ministry of Commerce and nine other departments have jointly issued guidelines to promote high-quality development in the accommodation industry, addressing challenges such as insufficient brand building, intense homogenization, and low levels of green development [1][2]. Group 1: Industry Challenges - The accommodation industry plays a crucial role in promoting the integration of commerce, tourism, culture, and sports, but it faces significant challenges [1]. - Key issues include a lack of independent brand development, prominent homogenization in offerings, and inadequate green practices [1]. Group 2: Policy Recommendations - The guidelines emphasize supply-side structural reforms, focusing on brand building, facility upgrades, smart transformation, innovative business models, green development, and international cooperation [1]. - The aim is to address the industry's shortcomings and continuously expand the supply of quality accommodation services [1]. Group 3: Industry Innovations - Some companies are already exploring innovative solutions, such as the introduction of unmanned smart hotels by Shangmei Smart Hotel Group, leveraging AI, big data, and IoT technologies [1]. - The flagship hotel of the BTG Hotels Group in Hangzhou has reduced corridor energy consumption by over 80% through a panoramic smart lighting management system [1]. - Wanda Hotels and Resorts has introduced a "local seasonal menu" in its dining sector, balancing environmental concerns with enhanced consumer experiences [1]. Group 4: Digital Transformation and ESG - The accommodation industry is undergoing a digital transformation, with hotels implementing self-service check-in machines and smart control panels to enhance guest experiences [2]. - A hotel group is integrating ESG indicators into performance assessments and plans to implement energy-saving renovations across its locations over the next three years [2]. Group 5: Future Outlook - The issuance of the guidelines is timely, and experts suggest that local governments should tailor measures to regional characteristics to further integrate the accommodation industry with tourism and other sectors [2]. - The Ministry of Commerce plans to guide local implementation of these policies and promote beneficial local practices to enhance the quality of accommodation services [2]. - The guidelines are expected to systematically address the urgent need for quality improvement and efficiency in the industry, potentially reshaping the market landscape and providing growth opportunities for innovative and brand-advantaged companies [2].