对此，华纳兄弟在一份声明中回应称，派拉蒙提出的交易方案"并不优于与网飞的合作方案"："尽管派 拉蒙影业在六周内连发数份新闻稿，却始终没有提高报价，也未解决其方案中诸多明显的缺陷。此外， 派拉蒙影业还试图通过缺乏法律依据的诉讼对董事会的攻击来转移视线。尽管已获得多次完善方案的机 会，派拉蒙影业提交的交易方案，仍被我方董事会一致认定并不优于与网飞的合并协议。" 派拉蒙影业和网飞公司一直在激烈争夺华纳兄弟及其旗下的电影电视制片厂和庞大的内容库，其中包 括"哈利·波特""权力的游戏"以及DC漫画宇宙等IP。 来源：环球网 据《截止日》，当地时间1月12日，派拉蒙影业（Paramount Skydance）对华纳兄弟探索公司（Warner Bros Discovery）提起诉讼，要求华纳兄弟披露对旗下有线电视业务剩余股权的估值依据以及与网飞 （Netflix）交易的更多细节。派拉蒙还表示，计划提名倾向派拉蒙的人员进入华纳兄弟董事会，以阻止 网飞正式完成对华纳兄弟的收购。 派拉蒙还表示，将提议修改华纳兄弟的公司章程，要求任何剥离这家媒体巨头有线电视业务的交易都必 须获得股东批准，而有线电视业务是网飞公司与华纳兄弟交易的关 ...

Core Viewpoint - The announcement of the $82.7 billion merger between Netflix and Warner Bros. Discovery marks a significant shift in the entertainment industry, representing a challenge to traditional Hollywood structures and the beginning of a new era in the streaming age [1][8]. Group 1: Merger Details - The merger involves a purchase price of $27.75 per share, with a total enterprise value of $82.7 billion, highlighting the strategic calculations behind Netflix's acquisition [3][10]. - Warner Bros. will undergo a "hard fork," separating its struggling linear TV assets like CNN and TNT Sports into an independent entity called "Discovery Global," while Netflix will acquire Warner's extensive IP library, including franchises like Harry Potter and DC Universe [3][10]. - This "good bank/bad bank" strategy allows Netflix to eliminate traditional media liabilities and focus on future-oriented content engines [3][10]. Group 2: Industry Implications - The merger reflects a shift in the media landscape, where traditional cable television, once a cash cow, is now seen as a sinking ship due to the trend of cord-cutting [3][10]. - Netflix's co-CEO Ted Sarandos aims to acquire a core asset capable of producing blockbuster content, positioning the company to avoid marginalization in a competitive landscape dominated by Disney and Amazon [3][10]. Group 3: Content Strategy - The integration of Netflix and HBO's content strategies signifies a merging of algorithm-driven mass content with HBO's curation of high-quality programming, creating a comprehensive "super bundle" for users [4][11]. - Netflix's global subscriber base has surpassed 300 million, while Warner Bros. Discovery's streaming users are around 130 million, creating a combined market presence that poses a significant challenge to competitors like Disney+ and Amazon Prime Video [6][13]. Group 4: Regulatory Challenges - The merger may face regulatory scrutiny due to potential vertical monopolies, despite the separation of CNN to mitigate news monopoly concerns [7][14]. - The high breakup fee of $5.8 billion indicates both companies' awareness of possible regulatory hurdles, with the merger potentially leading to an 18-month approval process [7][14]. - Regardless of the regulatory outcome, the merger signifies the end of an era dominated by traditional Hollywood studios, paving the way for a new order led by tech giants [7][14].

网飞在声明中表示，此次收购将共同定义下一个世纪的叙事方式，为全球观众打造前所未有的娱乐体 验。这笔交易意味着华纳旗下的HBO、DC超级英雄宇宙、哈利波特系列、权力的游戏等顶级IP将全部 纳入网飞版图。 网飞还透露，华纳兄弟现有的运营方式和院线发行策略都会保留。不过，这项收购很可能让 HBO Max 不再以独立产品存在。声明指出，随着华纳兄弟的大量影视内容及HBO、HBO Max节目的加入，网飞 会员将能获得更丰富的高品质片单。 但值得注意的是，华纳兄弟传统的有线电视网及频道，包括新闻、体育、传统电视等并不在此次交易范 围内。根据双方协议，这些部分将剥离重组为一个新的上市公司"发现全球"。 可见，这次收购的焦点非常明确：影视制作和流媒体业务。换句话说，网飞并没有把整个华纳兄弟"收 归旗下"，而是精准锁定了最有利其自身发展、最能发挥价值的核心资产。 对此，网飞联合CEO泰德·沙兰多表示："我们的任务，一直就是娱乐这个世界。通过合并华纳兄弟卓越 的影视库——从《卡萨布兰卡》《公民凯恩》这样的永恒经典，到《哈利·波特》《老友记》这样的当 北京时间12月5日晚，网飞正式宣布收购华纳兄弟，涉及的企业价值约827亿美元（股 ...